Absolutely !!!! As soon as I see somebody marketing a "fad" , I cringe, but it is just me
I also am absolutely against culling the pups for any reason except if puppy is so deformed that it is incompatible with life. My first spoo had a white marking on his chest and was not show dog, that is for sure !!! I loved him to death and to this day he is the most perfect dog I ever had or knew - now was he to be bred !??? I do not think so !
I absolutely agree that anybody who is breeding for size, color and any other "popular" combo at the given time and is not doing any health testing, or taking care of the temperament component - is breeding solely for profit !!!! And that is WRONG ! Royals can have structural problems and also are more prone to bloat : (((. If one puppy in the litter happens to be a "royal" size (which would be really very rare with excellent breeder who examines lines to the finest detail and plans breeding carefully), than of course, that pup is going to have parents that were checked for genetic disorders and OFA and CERF etc. and he will be somebody's perfect pet ! BUT, if allll puppies are "royals" , than that breeding was planned to produce unusually big dogs just because somebody might to prefer HUDGE standard just for the looks. If somebody is producing puppies " just to sell fast", than that person is breeding not to improve the breed or for the love of a breed but for the love of the MONEY ! And that person is most likely to skip testing since it is expensive and overbreed to make a profit and so on ... I do not know - to me it is very clear cut deal.